Media Review Guides
We created a series of media review guides covering their APAC and China, North America, and EMEA territories. Each book providing a clear breakdown of facts, figures and actions required from LVMH’s prospective media agency partners. The books were case bound and every last detail finished and executed to the LVMH standard of craftsmanship and quality.
Following the successful media review process we then helped LVMH map out and produce a media playbook. Used as both an internal and external document, it outlines the processes, roles, relationships, and best practices LVMH requires of its partners to achieve excellence across all their media activities. As with the media review guides, the playbook was produced to the same high standard.