LVMH

Formed in 1987, Moet Hennessy Louis Vuitton, commonly referred to as LVMH, is a French corporation specialising in the production of luxury goods. Their famous brands, or Maisons, include Moet & Chandon, Louis Vuitton, Christian Dior, Marc Jacobs and Bulgari, to name a select few.

We have worked successfully with the regional media and marketing teams at LVMH to produce a range of collateral items and content, focused on defining, streamlining and enforcing their principles and practices across their many media activities and channels.

Media Review Guides

We created a series of media review guides covering their APAC and China, North America, and EMEA territories. Each book providing a clear breakdown of facts, figures and actions required from LVMH’s prospective media agency partners. The books were case bound and every last detail finished and executed to the LVMH standard of craftsmanship and quality.

Media Playbook

Following the successful media review process we then helped LVMH map out and produce a media playbook. Used as both an internal and external document, it outlines the processes, roles, relationships, and best practices LVMH requires of its partners to achieve excellence across all their media activities. As with the media review guides, the playbook was produced to the same high standard.